For decades, the Medicare industry defined success as app production. Whether clients stayed on their plans was secondary. 

That’s changing. As margins have tightened, carriers are now putting formal programs in place to hold agencies accountable for ensuring the applications they write turn into members who stay. Agencies without visibility into enrollment quality metrics risk contract terminations.

Today, we're launching Enrollment Scorecards to give agencies deep visibility into their enrollment quality — and start managing it. 

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First cross-carrier view of enrollment quality in the industry 

In recent months, both Humana and UnitedHealth launched new thresholds for agent and agency performance:

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Falling below these benchmarks now carries real consequences, including contract terminations. 

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Enrollment scorecards help agency leaders pinpoint issues 

No other agency platform provides this level of visibility. Unlike standalone enrollment tools that only report on app submissions, our direct carrier relationships gives us access to critical data that show downstream enrollment outcomes. 

We combine this data with CMS and other quote & enroll sources to provide a complete view of the enrollment lifecycle in Spark, saving our partners hours of work. They can finally see whether apps get submitted — and whether they actually last.

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Scorecard insights for your agency

If you’re a Spark agency principal, go to your Performance tab to start using the scorecard today:

1. Track the quality of your agency’s enrollments, in addition to production volume.

See a rollup of accretion and rapid disenrollment rates by month, plus year-over-year growth of quality enrollments, all in one view. Quality enrollments are defined as defined as enrollments that last more than 3 months.

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2. Quickly identify attrition and rapid disenrollment risks by agency and agent.

See exactly where risk is concentrated. The scorecard surfaces color-coded signals so you can spot performance gaps and act before they become a carrier issue.

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3) Drill down into enrollment data by agent and sub-agency. 

Filter by selling period, carrier, product type, and more. Click individual metrics to see the specific apps driving accretion, rapid disenrollment, and quality enrollment trends so you can get to the root cause fast.

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Spark agencies are built for growth

Enrollment scorecards are the first tool in our Agency Intelligence suite, a set of decision-making tools rolling out this year to help agencies manage the biggest areas of risk in their business: enrollment quality, lead cost, and compliance. 

From scorecards to production, compliance, and commission dashboards, Spark brings together the visibility that agencies need to run a high-growth business. 

Request a demo to unlock scorecards for your agency.

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