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Your AEP 2027 Agent Playbook
The pressures are different this AEP. Get a month-by-month guide to a stronger selling season, from contracting to close.
Inside:
• Four actions to take now to build a stronger book this year
• Top producer insights on using AI, cross-sell, and lead vendors
• Checklist for planning your lead gen and client retention
Don't miss these
Introducing Spark enrollment scorecards
The latest MA enrollment trends
Meet Spark's new Director of Agency Recruiting
Welcome Rod Barlow, Spark's CTO
Medicarians 2026: 5 takeaways for agency leaders
2027 MA and Part D Rate: What drove the final increase
CMS Final Rule 2027: What brokers need to know
MA added 625k members in 60 days. What's driving the growth?
How to move your agency into the top 10% — with ancillaries
Top takeaways from Jan 2026 CMS MA data
Welcoming Pooneet Kant as Spark’s Chief Operating Officer
When uncertainty drives decision paralysis: the cost of inaction
2026 Spark Agent Kickoff: Helping every agent become a healthcare advocate
2026 Medicare Advantage OEP Strategies
Celebrating 2025: 250k enrollments and 10k RTS agents
Dissecting CMS's 2027 MA and Part D proposed rule
Fighting Medicare Advantage's bad rap
AEP 2026 halftime trends — broker production and beneficiary insights
Automate plan comparison grids — introducing Plan Cheatsheets
Introducing Spark's AI Assistant
The new AEP reality — and how brokers can prepare
How to build a healthy business despite Medicare disruption
New tools to help agents work smarter this AEP
Introducing Beneficiary Lookup and Contact Sync
How to Present a Medicare 101 Educational Seminar: 5 Key Takeaways
A Father’s Day story: Building a successful Medicare agency partnership
Hosting educational events: What every Medicare agent needs to know
Turning leads into long-term clients
Build trust and get referrals with grassroots marketing
Your 101 guide to dual eligibility in 2025
What immigrant communities need from Medicare agents
Medicare cross-selling: A win-win for clients and agents
Understanding Extra Help/LIS: What every Medicare agent needs to know
Six tips for onboarding new employees to your Medicare business
Scaling your Medicare business: How to find candidates and conduct effective interviews
Boosting agent efficiency with Spark
When should a Medicare agent hire support staff?
CMS Final Rule 2026: What brokers need to know
Building a business with your life partner
Three tips from Neka Doe-White, Spark’s top producer during AEP 2025
Expanding the Spark platform: Helping partners get paid accurately and RTS faster
Agency Spotlight
Building trust with the East Asian community in Atlanta
How Phil-Am grew their agent count 9x and increased enrollments by 570%
How Spark's platform drove historic production—and why carriers are so excited
Compliance tips for 2025 AEP: Navigating change with confidence
Spark’s essential AEP Toolbox
Preparing For a Historic AEP
Reflections on the CMS Final Rule
Fundraising News
Announcing Spark's $25 million Series B
Expanding the Spark platform: How agents help our tech come to life
Where agents become pawns: The dark side of FMO contracting, and what it means for agents
Product Updates
Uplevel Your Medicare Marketing in 1 Click
The Medicare distribution landscape is evolving…fast!
How Spark's Client Services is changing the game for Medicare agents
CMS Final Ruling for 2024 Medicare Advantage and Prescription Drug Plans
7 Ways Medicaid Redetermination Will Impact Your Business
Your guide to Medicare leads: Organic leads
2023 Marketing Survey Insights
Highlighting our new partnership with Trusted Benefits Group
2023 Medicare Enrollment Competitive Report
Year in review 2022
Guide to Medicare Leads: Part 2
Top 7 takeaways from CMS proposed regulations
Guide to Medicare Leads: Part 1
Fundraising News
Ringing in Our 2nd Year
Captive vs. Independent Agents
Is it necessary to hire an administrative assistant?
How Astrid Acero-Lopez serves her Latino community
How client service pays for itself
Agent Spotlight: Beowulf Blade
Four things to consider when becoming an independent Medicare agent
Agent Spotlight: Gregory Gurtner
Where Medicare Advantage’s star-rating system goes astray
Sarah Stowell of Medicare Mentors: From law to real estate to Medicare
Looking back on 2021: services our agents loved
Nick Palarino of Medicare Mentors: Journey into Medicare after 22 years of army service
Christopher Fong of Smile Insurance Group on meeting clients where they are
Agency Spotlight
Agency Q&A: Medicare Mentors
How Medicare agents impact their local communities
Going above and beyond with Client Service
Agency Spotlight
Suzanne Brown: an advocate for marginalized communities
Agency Spotlight
Welcoming Lori Cody, a champion for women in Medicare
Agency Spotlight
Dorene Thompson: Covering the Greater New York community
Building for independent agents
Grow without growing pains. Join Spark.
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Not affiliated with the United States government or federal Medicare program. We do not offer every plan available in your area. Any information we provide is limited to those plans we do offer in your area. Please contact Medicare.gov or 1-800-MEDICARE to get information on all of your options© 2026 Spark Health Inc. All Rights Reserved. Use of this web site constitutes acceptance of the Terms of Service and Privacy Policy & Notices at Collection.